Email Marketing 101
February 27, 2009

Believe it or not, one of the most underused marketing tools by small businesses are email communications.  They can be used to up-sell, keep customers informed of product updates, publish company newsletters, etc.  If executed effectively, email communications will provide tremendous value to sales, SEO and loyalty.

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Jonathan Redburn is an independent user interface consultant from Washington, DC. He started his career in 1999 when he opened Redburn Creative, a small design shop focusing on Flash and interactive design. Almost ten years later, he continues web design as well as expanding his services into a variety of other creative avenues from email communications to search engine optimization.